광고 매체로서의 Digital OOH Media에 대한 연구- 수용자 커뮤니케이션에서 형성되는 광고 태도를 중심으로

Translated title of the contribution: A Study on Digital OOH Media as Advertisement Media - Focusing on Advertisement Attitude formed in Consumer Communication

Young Jae Oh

Research output: Contribution to journal › Article › peer-review

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Social Sciences

Economics, Econometrics and Finance

Psychology