사회경제적 요인 분석을 통한 문구 디자인 방향 연구

Background: The stationery has been used for the purpose of functional efficiency within the category of practical tool, but with the emphasis of design in the stationery field, it is expressed as a property containing the life-style of consumers by breaking away from its image of office use. In other words, the new implication, not the practical concept of existing physical service value is shown on the stationery design. Methods: Through the advance studies and bibliographic survey of the stationery design field, the social background influenced on the stationery field is found out and the factors changing the stationery design is formulated. The purpose is to find the implications on such change and disclose the new possibility and direction for the stationery design. Result: The stationery is an ordinary tool with frequent cases to be evaluated with the practical concept and physical service value and the different concept from the past is applied to the stationery design with the socio-economic environment change for reduction of birth rate, diversification of distribution network and hobbies. Through such phenomenon, the stationery design has the symbolic meaning of analog and is shown to be kept as the design object. In addition, it formulates the implications on the newly emerged market as the limited version for the stationery design method and stationery through the collaboration to find out the possibility and meaning of the design. Conclusion: The implication of this study is to confirm the possibility of the stationery design to contain new value in the stationery field and find out the directions. It may be facilitated as the occasion to broaden the width of stationery design by utilizing it as the new energy in the declined stationery field. Furthermore, it may display the possibility of increasing the involvement of designer in the stationery field.