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Customer Motivation and Response Bias in Online Reviews
Saram Han
, Chris K. Anderson
Dept. of Business Administration
Cornell University
Research output
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Contribution to journal
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Article
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peer-review
45
Scopus citations
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Social Sciences
Cost Theory
100%
Familiarity
100%
Economics, Econometrics and Finance
Online Reviews
100%
Cost Theory
33%
Psychology
Familiarity
100%