Strategic selection of green construction products

The South Korean economy is now focusing on Green Growth as a key development strategy. In terms of structural conversion, Green Growth can be summarized as converting the nation's industrial structures into eco-friendly environments with reduced carbon dioxide production, while keeping its growth pace by employing innovative technologies. The construction industry, as with other industries, must be prepared for the Green Growth policy, which calls for a strategic approach and should result in significant benefits-not only for the environment but for the economy, as well. Accordingly, this study analyzes the strategic value of 15 cutting-edge green construction technologies and suggests the strategic plans (for both government and private enterprise) for the promotion of green construction. It also analyzes recent international trends in green construction. Green Growth is summarized as the national growth strategy to enhance the quality of life as a whole by converting not only the lifestyle but the Korean national economic and industrial structures into the low carbon and eco-friendly environments. Green Growth industries, with low carbon as the momentum for new growth, base themselves in green technologies including renewable energy technologies, energy and resource efficient technologies, convergence technologies that reduce the environmental pollution. The construction industry, along with other industries, is in a position to play a key role and secure cooperation between government and industry to meet environmental and economic challenges with Green Growth. Accordingly, this study analyzes recent trends of overseas green construction and presents responsive plans for both government and private enterprise for the implementation of green construction by selecting 15 construction sectors and analyzing their progress and green strategies in the Korean market.